If it’s on the Internet it must be true, right? Everyone knows this statement is “fool’s folly.” As in real life, you must constantly sort out “facts” from “opinion”, especially when making decisions about buying or selling real estate.
For example, Zillow.com is one of the most successful real estate marketing websites. Their real estate search engine, online tools, and intuitive platform have given them a great reputation in the industry.
Zillow’s “Zestimate” or “Estimate of Value” is a brilliant marketing tool. Consumers like the idea of seeing the “value” of their home, as well as homes they are shopping for, with a click of a mouse.
However, Zillow is a marketing company. Zillow re-packages information provided by real estate agents, lenders, and public sales records, runs the information through computer “algorithms,” and displays the results in an appealing and easy-to-understand format.
Zillow has no “boots on the ground” to evaluate key features like upgrades, layout, finishes, location, natural surroundings, privacy, views, etc. that determine the market value of a home. Because of our unique real estate market in Northeast Georgia, a home’s value can most accurately be determined by an on-site inspection from a local expert.
To get the most accurate market valuation of your home, request an appraisal from a real estate appraiser with expertise and knowledge of sales in your area. If you plan to list your home for sale, a licensed real estate agent can help you determine the ideal list price and make recommendations to increase the marketability and appeal to buyers in Northeast Georgia.
All real estate is local … pricing your property should be local, too.
Dale Holmes is Broker and co-owner of Headwaters Realty in Clarkesville. Dale and his staff of agency professionals are committed to providing exceptional service with uncompromising integrity to Buyers and Sellers throughout northeast Georgia. Call Dale at 706-499-0367 or email email@example.com.